Now what I fail to understand is why do we always have to see young 20 somethings promoting makeup products and us 30/40/50 something's promoting anti-ageing creams, lotions and potions? This type of blatant stereotyping leaves us with beliefs that as we get older, the need for makeup does not really matter. But it's a proven fact that when we look good, we feel better about our selves and our confidence is boosted. Therefore we have more and more women of all ages taking the help of makeup to enhance the way we look. Even star actors and actresses do not get out of bed looking the way they do in pictures. So why are we mature women always sidelined in the makeup world- someone needs to let the secret be known....women are like fine wine...we get better with age!!!
The key rule for mature makeup is....KEEP IT SIMPLE! As we age, wearing your makeup in a way that naturally defines your features is what we should be aiming for. Let's see what beauty must haves we need to get our hands on to keep us looking radiant at any age.
Soft, simple, sheer....simply stunning!
1. First up, apart from exfoliation, cleanser, toner and moisturizer is your concealer and foundation. With fine lines and wrinkles creeping in, stay away from powder foundations. They only help in exaggerating the creases and wrinkles as they find a way to creep and settle into these lines. Your best bet would be to buy a liquid or cream based foundation- it's lightweight and sheerness not only lends a glow to your skin, but the oils contained in them helps to keep out the dryness. If you are lucky and do not have patchy skin, you could opt for a tinted moisturizer. However, with most women, their complexion tends to become blotchy and the biggest problem we face as Indians is the patchy pigmentation of the skin. I'd say that evening out our sallow complexion to give it a more healthier look is probably the most daunting task to achieve in our mature years. An even skin tone will add years of youthfulness to your face therefore, conceal dark under eye circles, pigmentation and color correct red patches, veins and rosacea.
2. Invest in soft pastel and neutral shade eyeshadows. Soft, warm colors help draw attention away from loose eyelid skin. Stay away from glitter, shimmers and pigment eyeshadows.
3. For the over 40-50's, use eye pencils instead of liquid liners for lining the eyes. Liquid eyeliners are too bold. Avoid clumpy, dry mascara's...and stick to colors of browns and black. The time for purple and blue mascara is long gone...
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| This is certainly NOT what we want to look like |
4. Fill in thinning brows with an angled brush and brow powder or brown/ black eyeshadow for a youthful look. It's amazing how a well shaped brow opens up the face to look like a mini face lift. Pencilled in eyebrows is an absolute NO NO... and DONOT over tweeze...yes you...step away from the brows and put down your tweezer....NOW!!!
5. Blushers and bronzers are an absolute must...you should use the bronzers to contour your face and highlight the 'T' zone before applying blush. Cream blushers tend to work well as powder blushers can settle into the fine lines. However, if you do not have deep smile lines on your face, powder blushers will work perfectly.
6. I don't know why majority of makeup artists recommend darker shade lipsticks for older women. Darker lipsticks tend to add years to your look. Softer, lighter shades give a younger, youthful appearance. Matt lipsticks are out and in with moisturized lipsticks...save the gloss for just a dab in the middle of your pout....less is more!
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| Picture Source: Google |
As we get older, we need to nurture our skin more...yes, makeup cannot reverse your age from 60 to 16 but it can certainly help you feel as young....do you have any tips that you would like to share with us?
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